Millennial respondents were the dominant demographic with 72% of respondents admitting to enjoying an average of 2 to 3 burritos a week. The survey revealed that most consumers can’t go even a week without a burrito. Nearly 50% of Gen Xers indicated they’d give up their favorite shirt for the world’s most awesome burrito. Gen X consumers have also fallen under the seductive sway of the burrito with more than 60% reporting a burrito has saved them from a sad sack lunch. 64% of Millennials claimed a burrito is the best food to have before a night of drinking as well as for the morning after when the inevitable hang-over kicks in. It’s also a buffer for some of the adverse effects associated with alcohol.Ī whopping 53% of Millennial respondents admitted they would rather indulge in the world’s most awesome burrito over a romantic date with their significant other. It’s a panacea for dateless nights, awkward conversations and pockets with more lint than coins. As Mic, an online presence which purports to “ help young people process the present ” noted: “ Millennials apparently don’t have a lot of sex or money, but boy do they make out well in the burrito department.” For millennials, the burrito is not just a source of delicious sustenance. The survey of than 1,000 respondents between the ages of 13 and 50 unveiled especially surprising revelations about the culinary habits of millennials. A survey of the eating habits and lifestyle preferences of various burrito consumers was recently commissioned by a fast food chain.
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